Twitter has its own unique branding and a nice way of social interaction. It’s the ultimate social network when it comes to viral content. Twitter had been home to the ever popular “hash tag” which has become a worldwide trend when it comes to posting catchy and interesting posts. The addition of celebrity users has also made Twitter a handy form of entertainment. Twitter also has massive amounts of users which makes it a target for social media marketing.
If you want to make social media marketing work with Twitter, here are a few things that you should know:
In Twitter, you need to have a lot of followers. Not just enough but a whole lot! Twitter followers are important if you want to make social media marketing work. Starting off a new account might be a tough task at first but with the right strategy you can gain a lot of followers in the course of a few days. The followers you have can be your next customers or they could be the ones to spread your name around the internet.
Twitter is all about creativity and trend. Even the simplest things could be given a trendy hash tag. These range from great functions to really small trends. Remember these times #Superbowl, # Sochi2014, #Xmasgift, #birthdaygift, #sydneysiege, #marketing #SEO, and the list can go on and on. These catchy terms and phrases can be used for marketing as well. As a matter of fact, even local brands have embraced this method of marketing which uses hash-tags to captivate the attention of customers. Using this method in social media marketing makes it easier to spread the word about your brand since users can find you through hash tags.
High Quality Content
It’s mandatory to have quality content in each of your tweets. Well written content gets re tweeted most often. One thing that you need to keep in mind when creating content is that it should be polite. You would not want to be bashed with comments saying they were offended with your tweet or that they found it inappropriate. Other than nasty comments you may end up having your account suspended. If you’re planning on placing a link on your tweets to one of your blogs, don’t just copy and paste the headlines. Instead, put in a little extra effort of making a creative summary of the whole blog. It’s a lot better and grabs more attention. Using a short form of your website address helps, you can use use URL shorteners. Bitly.om is a good website to use.
Use Images And Videos
Studies have shown that tweets with images and videos have higher re-tweet (RT) rates than simple text alone. As a matter of fact, tweets with pictures have higher re tweet rates compared to videos. Be sure to make each image you tweet worth re tweeting. Compelling images are kind of a re tweet magnet so it’s wise to invest in well rendered images before you make your next tweet.Here is an example found on twitter:
Social media is a vast ocean of possibilities. Twitter is one of the media that comes with unlimited possibilities, not bound by a small amount of audience. The number of people using twitter is increasing each day. Twitter marketing done correctly bring great benefits which include the following: good lead generation, increased sales, lowered costs for marketing, improved traffic and births of new partnerships.
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