4 Tips to Monetize Your Email List

monetize your email list

It is very important to note that providing your list with fresh, useful and free content, resources and information, because you are in the business of email marketing so that you can build a profitable business and so you need to  monetize your email list right from the beginning.

Here are a few ways to quickly monetize your email list:

1. Affiliate Products

You can promote third party products to your list, where you will earn a commission each time one of your subscribers purchases the product using your referral link.

To begin, visit ClickBank or PayDotCom, and  Jvzoo and review products relating to your market from within their marketplace.

With these two resources alone, you will have an unlimited number of products available to promote, covering dozens of niche markets.

2. Sell Advertising Space

There are many benefits of offering ad space within your newsletter including the fact that you can set your own price structure based on the number of subscribers you currently have the exposure that you are able to offer to potential advertisers and sponsors, increasing your prices as your list grows.

You can also consider solo mailings at a higher price once your list has grown enough to make it worth their while.

With offering ad space within your newsletter, you are in full control of the types of advertisements that you accept, so if you currently have your own product line, you could avoid promoting competing products.

In order to set up a successful advertising program, you will need to be able to provide detailed statistics and demographics regarding your subscriber base.

It is  recommended building your list to at least 1,000 subscribers prior to offering advertising space so that you are able to offer greater value to potential advertisers who are looking to maximize exposure for their products and services.

Advertising Tip:

When it comes to locating potential advertisers, you can sign up for a free account at Text-Ad-Links or Adbrite where you will be able to create advertising offers that feature your pricing, statistics and overall website or list theme.

3.  Sell Private Label Content

Private label material is pre-created content that is available for resale, either with “transferable’ rights”  (where you are allowed to transfer the right to sell the product to your customers) or with personal rights where only you are allowed to sell or distribute it.

What you want to do is purchase high quality reports, articles, ebooks and other material that is of high quality and relevant to your list.

Then, spend some time re-packaging the content so that it’s an improved version of the original, and customized so that it showcases your personal style and brand.

You should also focus on purchasing private label content developed by writers who are offering only a limited number of licenses, which will dramatically increase the value of the material and minimize the amount of competition who are offering the same content.

Regardless of where you purchase private label material, you should always spend time going over the material, tweaking and improving it and increasing the quality of the information whenever possible.

This doesn’t have to be a time consuming process, and if you have purchased quality content you can easily re-package it just by editing the title, adding in a foreword, revising chapter titles, and adding in an introduction and conclusion page.

4. Create Your Own Products

With direct access to potential customers, you already know the types of products or services they are interested in, so the next logical step is to create your very own product or service catering to your existing subscriber base.

Consider surveying your subscribers to determine what types of products or services they would be interested in and create a secondary squeeze page so that subscribers can choose to join your new newsletter to receive information on when your product is ready to launch.

This will help you determine the overall demand for specific products prior to creating them. Working with a system that is already well proven is the best. Here is our recommended System that we use and have had great results in moving our online business to the next level even as the year begins.

About The Author


A passionate small business entrepreneur that educates and motivates other entrepreneurs generate traffic to their businesses to create residual income for life. A successful blogger and network marketer who specializes in traffic generation strategies.


  • Andrea Ansari

    Reply Reply January 12, 2015

    Hi Siphosith, great content as always! Thanks for the tops on how to monetize your email list!

  • Dr Lisa Thompson

    Reply Reply January 12, 2015

    Great post! My favorite is Private Label Rights content – it is atime saver!

    Dr. Lisa

  • Joan Harrington

    Reply Reply January 13, 2015

    Awesome tips to monetize your email list, Siphosith! Thanks for sharing your value 🙂

  • Mark

    Reply Reply January 13, 2015

    Thank you for sharing four excellent ways of monetizing your list Siphosith.

    I really like the idea of eventually creating your own product.

    Because as you mentioned, it gives you the ultimate control and tons of future potential options!

    Thanks so much for sharing your insiders advice!

  • Chery Schmidt

    Reply Reply January 18, 2015

    Hello Siphosith, I loved all your tips on how to monetize your email list and I do think that 2015 is the year to get my own product out there.

    But first I need to start working harder on building list LOL Thanks for sharing.. Chery :))

    • Siphosith

      Reply Reply January 20, 2015

      There has to be a beginning point, if this year is for building your list then let it be.

  • Zach

    Reply Reply January 19, 2015

    This information is very valuable. I have seen others selling ad space and making money, but never known exactly how to do it. I’m not sure I’m at the point where I’ll make much money, but I appreciate having your blog as a source for the future.

    • Siphosith

      Reply Reply January 20, 2015

      I’m glad you found useful info Zach. Thanks for commenting.

  • Steven Schmeltzle

    Reply Reply January 19, 2015

    Thanks for sharing these awesome tips.

    • Siphosith

      Reply Reply January 20, 2015

      Welcome to my blog Steven! Thanks for commenting.

  • Leslie Denning

    Reply Reply January 21, 2015

    Hi Siphosith. These are great tips, and I use many of them myself. I especially enjoy content creation and am fairly addicted to PLR. It allows me to learn something new and create a new product that can help other people at the same time. Thanks for sharing your ideas.

    All the best,


    • Siphosith

      Reply Reply January 26, 2015

      I like PLR as well, a good starting point.

  • Beth Hewitt

    Reply Reply February 28, 2015

    Great tips on monetizing your email list 🙂

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